Plan de fortalecimiento organizacional para el mejoramiento de la productividad y competitividad del Centro de Acopio Guaslán, en la parroquia Punin, provincia de Chimborazo

Abstract

The following research work has as the purpose of the following research work is to design an organizational plan strengthening for the improvement of the productivity and competitiveness of the Guaslán Collection Center,at Punin Parish, province of Chimborazo, which its tool will allow to establish an organizational structure and its functions according to their labor needs. In order to carry out this research project, it was collected all the data provided by the organization. In addition, different research techniques and instruments were used, such as the survey that was applied to the socio-producers, an interview that was addressed to the president, and direct observation, whose results facilitated a SWOT analysis (straights, weaknesses, opportunities, threats), which shows the weaknesses that affect the efficiency and effectiveness of the organization within the same. As a result of the investigation it was determined that the organization lacks a strengthening plan, affecting the administrative management, decision making, and optimization of resources. It proceeded to design the strengthening plan in order to deliver a useful and simple tool in which measurable strategies are detailed, such as the capture of financial resources, change of technology for the improvement of processes, among other aspects that help the administration of the association to be more efficient, effective in quality. Therefore, the implementation of this strengthening plan is recommended in order to implement skills that enable the socio-economic development of the producers from Punín parish, through sustainable and sustainable production.