Proyecto de factibilidad para la creación de un departamento de comercio exterior en la Cámara de Industrias del Chimborazo, cantón Riobamba, provincia de Chimborazo, periodo 2013

Abstract

The Ecuador's international trade is constantly evolving and changing due to the trade agreement and treaty increase that Ecuadorian government establishes with different countries around the world, that is why the national industry and especially the Chimborazo one have been increasing their international trade operations trying toopen into new international markets and set their products. Therefore, it is essential that enterprises have international trade consultancy given by the institution gathering them. The main objective of the present project is to demonstrate the feasibility the international trade department creation in Cámara de Industrias de Chimborazo will have so a detailed study in different áreas integrating this project has been done such as the offer-demand market, the technical study in which the whole project engineering is structured and finally the financial study based on the yearly budget which will cover all the department expenses, The target market was identified and segmented by the market study. Important information such as acceptance (75%) of this project and the Cámara de industrias de Chimborazo customers' unsatisfied needs was gotten by survey; These needs are going to be met by carrying out this project. Finally, a general analysis shows this project execution is feasible and viable in short term as it is going to be very helpful for the industries belonging to the institution to count on international trade professionals who advise in operations and processes related to exports and imports carried out in their trade activities.