Proyecto de exportación de calzado de cuero casual de la Asociación Calzafince del cantón Cevallos, de la provincia de Tungurahua hacia la ciudad de Milán- Italia en el periodo del 2016

Abstract

This research is focussed on an export Project enabling the international trade of the footwear association of Cevallos, CALZAFINCE from Tungurahua Province to the city of Milan-Italy in the period 2016. It was conducted a study of the Italian market where it is aimed to export, so that, it was considered the potential consumer of the product in accordance to the needs found in this market and its opportunities. The ways to begin the exporting process of the association; were focused on the legal permissions required by the Italian republic for the entry of goods coming from other countries as well the Ecuadorian standards regulated by SENAE (National Customs Service of Ecuador) to enable the product to get its final destination. At the end, accounting systems were developed in order to analyse the feasibility of the project where it was calculate with real data, and good results were achieved as those of the NPV (Net Present Value) that is 30.083,00 and IRR (Internal Rate Return) of 26% which encourages the research to be profitable and enables the association to start a possible exportation. It is recommended that CALZAFINCE associates consider this project for the initiation of this product as well as it is suggested to place a trade area that will be responsible for guiding all these procedures, and implementing the project.