Proyecto de factibilidad para la exportación de rosas orgánicas de la empresa Nevado Ecuador hacia el mercado de Paris – Francia en el periodo 2015.

Abstract

The overall objectives of this research is to develop an organic roses Export Project Nevado Ecuador company to market in France – Paris; during the 2015 period. The market survey carried out in this project, announced that France is a country with high potential demand for this product; because of its strict quality controls and high demand for organic products.In the marketing proposal the following aspects are taken into account, which are revelant for export: transport, containers, payment terms. The organically produce a rose provides a different characteristic, and this added value become more competitive in the international market, which increasingly demand products certified and friendly enviroment. In the financial analysis reference was made to the financial statements of entity as: balance sheet, income statement and the flow of cash trought these financial reports will be able to obtain the following costs: the projections is 5 years later, a TIR of 52.06% and a cost of 1.48 and 1.55 benefit with these results the export project feasibility was checked.