Proyecto de exportación de papa pre-frita congelada de la Cooperativa de Productores Agropecuarios basados en el rubro de la papa “Conpapa Chimborazo” ubicado en el cantón Riobamba, provincia de Chimborazo hacia el mercado Francia - París, periodo 2016.

Abstract

The present “Project of Exportation of frozen pre-fried potatoes of the Farmers’ Cooperative based on the potatoes expenses "CONPAPA Chimborazo" toward to France-Paris Market, which developed with the purpose to evaluate the technique, economic and financial viability for the exportation. Since in the present the company seeks to foray into new markets. It was realized a Market Study where could establish the unsatisfied claim whereby ones are 30375 kilos per month, which will cover the unsatisfied claim. The direct distribution will give through the commercialization with the importing company "Altho Brest". The economic and financial evaluation determine the profitability, counting with sufficient liquidity to fulfill with the obligations, where the Internal rate of return (IRR) generates an income of 30,02%, and the Net Present Value of 722496. It was observed the installed capacity and the plants localization is appropriate and the company has to continue innovating the machinery according its needs.