Proyecto de factibilidad para el diseño de la Empresa Multiservicios Técnico - Administrativo en la ciudad de Riobamba.

Abstract

This project was carried out with a feasibility study for designing a multi - utility technician - administrative oriented to the Small Industries, Micro and Small Enterprises of the city of Riobamba. The methods used were the inductive and deductive with a sample of 193 randomly selected production units which were obtained in a random method to determine if they require training and advice. A deductive method was used to know the problem which does not allow the development and growth of businesses in the city of Riobamba to the particularities of the production units engaged in the provision of goods and services. The dialectical method consisted of the description, analysis and synthesis of these productive activities to decide the continuity or not of this investigation. The materials used were l aptops, forms, sheets, records, tape recorders and video cameras. It was obtained a Net Actual Rate in economic terms in USD 63742.11; an Internal Rate of Return of 38.23% and a Cost Benefit of USD. 2,69 . The investment will be recovered in approximately 2 years, 1 month and 3 days. As conclusions, the market study determined the feasibility of creating a new company in Training and Assessment for hours because the PYMES have problems in the administrative, commercial, financial and production. Additional ly, it is recommended to implement in the company training and advice in several areas to improve the productive performance and develop appropriate marketing techniques in the city of Riobamba.