Evaluación del Modelo de Gestión para la Operación de Servicios Turísticos en la Reserva de Producción de Fauna Chimborazo (RPFCH), Caso Refugios Carrel y Whymper

Abstract

This research aimed at the development of Evaluation Management Model for the Operation of Tourist Services in the Chimborazo Reserve Wildlife Production (RPFCH), Case Carrel and Whymper Refuge; through the design and application of an Evaluation Matrix Management Model for Operation in Protected Areas Tourism Services, a management tool that can integrate and manage the three criteria of social, economic and environmental sustainability. The matrix was designed based on the categories of Indicators Sustainability Company of the United Nations Economic Commission for Latin America and the Caribbean (ECLAC), with the focus on Corporate Social Responsibility, Global Tourism Criteria Sustainable and Guide to Good Practice Sustainable Tourism, adapted to the conditions of the tourism services offered by Carrel and Whymper refuges. The evaluation detect sustainability criteria are not met in current model and raise a new proposal management model under the model of eco.efficient refuges, providing a tool operation for the investor to achieve not only an economic sustainability but a sustainability based on long-term social and environmental. It is recommended that management models for the operation of tourist services of protected areas should integrate approach to environmental, economic and social sustainability of the integrity of these depends on the success of business and the benefit of conservation for protected area.