Proyecto de factibilidad para la creación de una empresa comercializadora de ancas de rana toro en el cantón Yantzaza, provincia de Zamora Chinchipe para el periodo 2014

Abstract

The feasibility Project for a company creation to market bullfrog legs which will be carried out in Yantzaza Canton, Zamora Chinchipe, has as objective to determine the technical and financial feasibility for it, for that purpose a marketing study is performed which states that there is an unmet demand locally. The technical framework is established for the company implementation and the proposed project located in Nankais Neighbordhood, via Bellavista Km 3, Parroquia los Encuentros, economic, financial, social and environmental feasibility is also provided. Quarterly production is defined in 60.000 frog and by calculations the price per pound for the product is $4,00 with a 12% per pound profit, and a net annual income of $81.126,60. The chemical study, gave insights into the needs and technical management infrastructure that the project requires for is adaptation. The total investment is $334.093,60, with a monthly depreciation of $2.326,70 in assets. The Internal Rate of Return (IRR) of the project without funding is 27,62% and the values of NPV (Net Present Value) is $187.693,68, this reveals the financial viability. The market research allowed to prove that there is a significant unmet demand for the product in the Yantzaza market, and especially the acceptance, leading to the conclusion that the project is commercially viable. On the other hand the financial indicators are positive and higher than the opportunity cost, so it is recommended to investment and thereby promote jobs, implement new technologies and brig to the market an unknown and new product as it is bullfrog legs.