Plan de negocios para la apertura de una agencia de la Cooperativa de Ahorro y Crédito Minga Ltda. en el cantón Alausí, provincia de Chimborazo

Abstract

This research design a business plan for opening a savings and credit cooperative “minga” Alausi Ltda., in canton province of Chimborazo. In the first chapter it was discussed the feasibility of the business by analyzing the advantages and disadvantages. In the second chapter business studies, objectives mentioned involved a market study, the results of 70 surveys considering our potential market ILP with 20862 people in a market of 19.360 people where the average credit is 0.59, with an index of competitiveness of the market 0.01157895 thus obtaining a total of credits equal to 313%. It was obtained 59.97% and acceptance of people requires a savings and Credit cooperative with low interest loans fast. The third chapter is the TECHINICAL STUDY; in this chapter you can know the size and location of the cooperative. It also details the afferings and those who carried out the organizational structure describing the positions and roles to play in order to provide good service. The fourth chapter deals with the PROCESS MANAGEMENT BUSINESS PLAN that defines each process thorough the implementation of a process map which is carried out the design of indicators to be used and finally we explain the formulas that will be applied. In the last chapter we can find the conclusions and recommendation for each chapter.