Plan estratégico para la Cooperativa de Ahorro y Crédito Riobamba Ltda. Agencia Guano. En el año 2013-2018

Abstract

The Savings and Credit Cooperative Ltd. Riobamba Guano Agency within their principles improvement and institutional strengthening identified the need for defining its strategic planning. The Riobamba Ltd. Agency Strategic Plan, of Saving and Credit Cooperative Guano, in the year 2013 - 2018 is the result of a process of study, analysis and reflection on the reason for the institution where it is going and what values has as a private entity that provides financial services to Ecuadorian society and especially in the Canton Guano, as a role model modern and reliable, capable of achieving excellence in service for the benefit of the society to which to be cooperative management. This work will help to improve the competitiveness of the institution through strategic administrative direction, in order to obtain the results while desired resource optimization. Indicators designed will allow measure compliance with the goals and established at the time of implementing the strategy objectives, it is disaggregated in strategic projects described in the implementation matrix, which is the main input for the operational planning process.