Plan de fortalecimiento socio empresarial de la corporación de organizaciones campesinas de la provincia de Esmeraldas (COCPE)

Abstract

The present study aims to design a socio-business strengthening plan for a Corporation of Peasant Organizations located in the province of Esmeraldas (COCPE) in order to improve and solve wrong decision-making processes taken by the company. The information provided by suppliers and collaborators of "COCPE" was collected to analyse the current situation of the corporation, surveys were applied to the company's employees and suppliers, an interview was also applied to the management staff which showed a lack of training, lack of quality control on the product upon receipt, the absence of a function manual, structural organization chart, among others, which allowed us to carry out the SWOT matrix, which consequently made it possible to develop a socio-business strengthening plan, where a structural chart was established, a manual of functions which is necessary to present functions, responsibilities, profiles and hierarchical positions in the corporation, strategic and operational objectives were set, continuing with operational design through the implementation of goals and indicators and multi-year design through the organization of projects and activities that will allow to achieve a higher level of administration and socio-business management and thus, the progressive growth of the institution. It is recommended the inmediate application of the elements mentioned before such as: a function manual, structural organization chart, implementation of a fair price method, training staff related to each profession and rewards to motivate the staff performance in order to achieve optimal results desired by the company.