Proyecto de factibilidad para la creación de la Empresa Embotelladora de Agua Purificada “Kawsay Yaku Alausí”, ubicada en el cantón Alausí, provincia de Chimborazo, periodo 2019

Abstract

The purpose of this research is to carry out a feasibility Project for the creation of a purified wáter bottling company “Kawsay Yaku Alausí”, located in the Alausí Canton, Province of Chimborazo, Period 2019, with the information to know if it is feasible for the The study itself was conducted to the economically ative population of the city of Alausí, a sample of 351 people taken from the study universe. In the market study an unsatisfied demande of 425,894 was found, therefore, the size of the project will cover 85% of the unsatisfied demand of 362,010, the offer and price were also analyzed. The technical study, administrative study, financial study to determine the investment, income statements, cash flow, and the calculation of the indicators were carried out. The initial investment required is $ 65,086.26, the economic indicators that will be used for its evaluation are: Net Present Value $ 205,471.26, Internal Rate of Return 33.98%, Cost Benefit Ratio $ 2.42, Recovery Period of Investment is 1 year 8 montths and 4 days. Once the sensitivity analysis has been carried out, it is determined which project is viable and profitable, therefore, the implementation of this proposal is recommended.