Sistema estadístico de análisis de variables económicas, para micro, pequeñas y medianas empresas

Abstract

The present degree work made a feasibility study for the creation and implementation of a statistical system for the analysis of statistical variables for micro, small and medium-sized enterprises in the city of Riobamba. A intentional sampling was performed, by company size, the sample size obtained was 383 companies, Microsoft Excel software was used to tabulate the information and to perform the graphics, data cleaning, analysis, and making of a prototype of the system of sales, R 4.0.4 software was used. and the R Studio 1.4.1106 for the development environment, 412 companies were surveyed in order not to reduce the sample size determined due to errors in the collection of information, 400 businesses in different sectors of the city of Riobamba were surveyed in person to ensure randomness in the sample, and only 12 surveys were obtained In a virtual way, the system aims to be a web application-type platform available on the internet hosted on servers, which will help companies improve their logistics, sales, inventories, as well as other advantages over their competition. In the results, approximately 80% of those surveyed have the desire to acquire the system, there are few companies that have been in the market for more than 10 years, the companies that already have a point of sale, 71% would be willing to replace it despite they have a good system, most of the people surveyed answered that the success of a company relies on more publicity. It is concluded that with a Net Present Value (NPV) of $10.317,62 an Internal Rate of Return (IRR) of 33% and a benefit / cost ratio of $ 2 results that it is economically and financially viable to undertake the project, it is recommended to carry out this project due to a high unsatisfied demand and its viability.