Modelo de gestión financiera para la empresa CLINERVIP Cia. Ltda, ubicada en el cantón Quito, provincia de Pichincha

Abstract

The fundamental purpose of this research was to establish a proposal for a financial management model for the company CLINERVIP CIA. LTDA, in Quito Canton, Pichincha province for the optimization of the economic and financial resources of the company. The methodology of this study involved documentary and bibliographical research supported by the criteria of several authors of books and scientific journals. This procedure enabled the conceptualization and theoretical foundation of the topics and subtopics relevant to the functional-type financial management model. Similarly, interviews and surveys applied to the administrative and worker personnel were used for data collection. This information made it possible to determine that the company lacks a financial management model, which has limited the control of its resources; the most significant number of workers state that they are unaware of the mission, vision, organization chart, and function manual. Due to this non-existence, the management model was developed based on financial policies and indicators to increase and optimize customer services, redesign the business philosophy, and the organizational and functional structure. In addition, each work area, from the administrative to the operational personnel, has a proposed manual to facilitate the execution of the activities. All this is to maximize the organizational profitability of the company CLINERVIP CIA. LTDA