Proyecto de factibilidad para crear una empresa consultora de Asesoría Administrativa y Técnica en la parroquia San Juan de Cumbayá, Pichincha

Abstract

The objective of this research was to create an administrative and technical consulting company in the parish of San Juan de Cumbayá, Pichincha, to provide administrative and technical advice to entrepreneurs. The methodology used was the mixed research approach, which helped us to better delimit the research. To provide the administrative and technical advisory service, we chose to consider important factors such as the location where it will be established, since the parish is extensive. To achieve the results a market analysis was conducted to identify the preferences of consumers in the parish, taking into account that more than half of the sample (379 respondents) were positive and encouraging, most of the companies need multidisciplinary consulting services, we conducted an administrative analysis, internal factors, organizational structure, business strategy and location. A financial analysis was carried out to determine the break-even point, the cost of the service and the sustainability of the project. Through its evaluation, we have the legal study that allows us to explain which are the regulatory measures set forth by the current government when consolidating the project and whether it meets the proposed objectives. The conclusion reached was that once the relevant study had been conducted it was advised that the sector's enterprises should use the administrative and technical advisory service at least once a year to generate feedback on their operations