Proyecto de factibilidad para la creación de una farmacia en el barrio “La Leticia” en la parroquia Nono, cantón Quito, provincia de Pichincha, período 2021-2026

Abstract

The objective of this study was to develop a feasibility project to create a pharmacy in "La Leticia", a neighborhood located in the Nono Parish, Quito Canton, Pichincha province, period 2021-2026, to provide the population access to medicines and save time and money, in order to help them improve their quality of life around the area by offering a quality service by trained pharmaceutical staff. The research methodologies used for the development of this study were: qualitative, quantitative, correlational, descriptive, exploratory, explanatory, inductive, deductive, analytical, synthetic, field research, techniques such as a survey that allowed to know the taste, needs and preferences of potential consumers. Through the application of the market study, it was possible to determine the positive unsatisfied demand existing in the studied market and the acceptance of the creation of a pharmacy by the inhabitants of the sector. In the technical study, it was determined that the ideal place for the implementation of the pharmacy is the La Leticia neighborhood, due to the fact that there is a greater settlement of inhabitants of the Nono parish. In the legal administrative study, the structural organization chart of the pharmacy was developed according to its hierarchical level, detailing each of its functions, the mission, vision, values, principles were also established. In addition, through the evaluation of the economic-financial study, it was determined that the feasibility study is viable and profitable; since, a NPV of $11,084.50 and an IRR of 21.54%, benefit-cost of $1.36 and the investment recovery period of 3 years, 7 months and 3 days were obtained. In conclusion, it was determined that the Nono parish needs to create a pharmacy because the population lacks this service, so it is highly attractive to implement this business idea which will improve the socioeconomic development of the sector.