Análisis de la cadena de comercialización de los principales artículos hortícolas de la Parroquia San Luis, encaminados en la generación de una propuesta de precios de sustentación para pequeños productores.

Abstract

The 42.14% of the total population economically active of the San Luis Rural Parish is dedicated to the agriculture and livestock activity, which is represented by 2.332 people. Selling fresh agricultural products is the best way to sell them. They sell this 100% fresh products to the great intermediaries at the "Mayorista" Market in the Riobamba city. Leading producers on many occasions to obtain economic losses. The present investigation collected information on primary data collected in the field with the producers of the San Luis Parish, and collected secondary information from national legislation in force, and at the same time collected data from the International Regulations it is as well that it is determined that the price of the horticultural products is imposed by the large intermediaries. The main crops of the San Luis Parish are: lettuce, broccoli and tomato which are grown on extensions of 100 to 500 m2. The performance of the land is 1.56 Kg/m2 in the case of broccoli and lettuce, and 3.07 Kg/m2 in the case of the tomato. As to profitability, there is a complete loss in lettuce crops due to loss of USD 0.35 to USD 0.77 per kg, broccoli has a profitability in extensions of land on the 1000 m2, earning revenues of USD 0.11/Kg, while the tomato is the only crop in the three types of extensions, previously identified, which has a profitability from USD 0.57/kg up to USD 2.14/Kg. With these results and analysis, a public policy proposal at the provincial level to implement support prices for markets, in particular for the "Mayorista" Market from the Riobamba city, the policy proposal was developed in the framework of the rules of the Ministerial Agreement of the MAGAP N° 134. The proposal has 28 articles distributed in 10 titles.