Creación de un sistema gráfico basado en las fiestas populares del cantón Alausí: aplicación textil.

Abstract

The main objective of this project was creating a graphical system based on the most representative things in the festivities of Alausí and translate them into a sports textile line. Looking for reactivate, encourage and promote the festivities of the canton by creating a sports graphic line generated from the abstraction of the most representative elements of festivities selected in the process of collecting data, applying the Horst Rittel methodology; illustration and photographic editing software were used to carry out the modular systems, color ranges, abstractions and generating the textile proposals for each festivity; In the analysis of the information, several techniques were implemented, such as interviews with people who are close to the canton and their festivities. Obtaining as a result five representative parties, each one with its characteristic element. In conclusion, there are festivities that give greater prominence to this canton, the most expected by people for enjoyment. It’s recommended promoting cultural identities of Ecuador, considering that, nowadays, culture is getting lost and people are adopting foreignisms and these are changing general aspects in the society.